Information for the Press
MySpace for Musicians, second edition, reveals to your audience:
- The real reason MySpace is so important for musicians... and it isn't to sell music
- Why MySpace is still critical to musicians, even in a Facebook-happy world.
- How to use MySpace to stay relevant to the media and music industry talent seekers
- Why social marketing is essential in today's music industry, and how to use it to your best advantage
- How to build your brand as a musician, and why it isn't all about the music
Did you know?
More and more labels are pulling deals from acts who won't use social networking. Artists who refuse to use tools like MySpace, Facebook, and Twitter, risk not getting a contract, and are often seen as not serious about their careers. Being apathetic about social media in this era of digital communication can jeopardize a musician's career. Understanding social media empowers artists to take the marketing reins with confidence and increases their chances for success in a super-competitive industry.
Fran Vincent is the founder and president of Retro Island Productions, Inc., a social media, Web PR, and music-industry consulting firm. Before starting her own company, she spent six years as the marketing and public relations specialist for Warner Bros. Publications, a division of Warner Music Group. Fran has previously worked at some of America's most prestigious companies...